MEDIA & ADVERTISING What to learn from GenerationZ? Kevin Jones, Senior Media Strategist Drop your illusions of youth. Stop making comparisons to your own past days. Being young in 2019 is very different 5, 10 or 15 years ago. Generation Z have new life...
The measurability of digital marketing campaigns has become a must. In this article, we will explain how to set CPC bids in PPC campaigns. In the era where accountability is measured by direct sales, we all must be knowledgable on the calculations in place. How to...
Facebook, the money-sucking evil corporation, has maid organic content promotion very troublesome for us marketers. It is believed that Facebook organic content reaches only 2% of audiences if optimisation is not in place. In this article, we have explored how to...
Paid advertising can only get you so far. At some point, you will have to tap into the organic market and engage audiences. In this article, we have summarised 6 key strategies to find trending hashtags for social media growth. How to Find Trending HashTags for Social...
[vc_row][vc_column][vc_column_text]Looking to increase your Facebook CTR’s and improve Relevance Scores? Good. You’re on the right track. And we’re here to help. What is Facebook Relevance Score? Your relevance score is a number from 1-10 (1 lowest...
Learning how to use Google Keyword Search Planner for finding keywords is a must for any search advertiser. There are many paid and free keyword research tools available within the market, but what better option could there be than Google’s own – free...
